About Hertwill

Hertwill is a premium dropshipping platform offering high-quality products from European and US suppliers to online merchants who want to sell awesome products.

We are obsessed with quality—most of our products are made locally, come with a warranty, and many are items we personally use and wear. Our goal is simple: to provide a better alternative to other dropshipping apps that rely on products from Asian suppliers—and to prove that dropshipping doesn’t have to mean selling mediocre products.

Though Hertwill is still built by a small team based in Tallinn and Tartu, Estonia, we’re growing fast. Today, over 1,300 Shopify and WooCommerce merchants sell products from more than 150 brands and manufacturers through Hertwill. And we’re especially proud that our Shopify and WooCommerce apps are the highest-rated dropshipping apps in the world (yes, it’s a brag—sorry.)

Hertwill was founded by Roland Kriibi, former Machine Learning and Data Lead at Estonian unicorn Pipedrive, and Annamari Kenk, former UI/UX designer at Estonian startup Single Earth, and Joosep Sibul, former Product Manager of Digital Channels at the region’s largest ecommerce logistics company, Omniva. We also have years of experience in ecommerce—whether running our own dropshipping stores, advising online retailers, or leading online divisions in larger traditional retailers. Hertwill is backed by Finnish Icebreaker VC.

Anyway, we hope you give Hertwill a try (you can start here for free).

And sorry for the gray pictures of Joosep and Annamari—color ones will come later… or maybe not.

— Annamari, Roland, and Joosep