4.5/5 · 100+ reviews
Hertwill vs BigBuy
A BigBuy alternative for dropshipping EU & US brands
BigBuy offers a larger catalogue and broader marketplace support. Hertwill focuses on vetted EU and US brands, lower upfront costs, brand-provided marketing content and fulfilment from EU, UK and US warehouses.
No credit card required · Keep your existing BigBuy products
Quick comparison
Hertwill
BigBuy
Catalogue
Thousands of products from hundreds of vetted EU and US brands
400,000+ catalogue items across many product categories
Pricing
Free plan; paid plans from €19.99/month; no setup fee
Ecommerce Pack €89/month plus an €89 setup fee
Fulfilment
Products ship from EU, UK and US warehouses
International shipping from BigBuy’s European warehouse
Sales channels
Shopify, WooCommerce and Wix, plus API access
Ecommerce platforms and 200+ online channels, including marketplaces
Information checked August 4, 2026. See the full comparison below.
Free
Plan for up to 5 products
Hundreds
Vetted EU and US brands
80%
Made in Europe or the US
3–8 days
Business-day delivery
Side-by-side comparison
Hertwill vs BigBuy at a glance
Both platforms support European dropshipping and product information in at least 20 languages. BigBuy is built around wholesale catalogue and channel scale, while Hertwill is built around curated EU and US brands, lower entry costs and ready-to-use marketing content.
Decision factor
Hertwill
BigBuy
Pricing
Hertwill
Free plan; paid plans from €19.99/month; no setup fee.
BigBuy
Ecommerce Pack €89/month; Marketplaces Pack €119/month; both have an €89 setup fee and connectors cost extra.
Catalogue
Hertwill
Thousands of products from hundreds of vetted EU and US brands.
BigBuy
More than 400,000 items across a broad wholesale catalogue.
Warehouses and delivery
Hertwill
Products ship from EU, UK and US warehouses with 3–8 business day delivery.
BigBuy
Ships internationally from its European warehouse and advertises 24–48-hour dispatch.
Sales channels
Hertwill
Shopify, WooCommerce and Wix, plus public API and MCP access.
BigBuy
Ecommerce platforms plus marketplaces such as Amazon and eBay across 200+ online channels.
Languages
Hertwill
Product information is available in more than 20 languages.
BigBuy
Catalogue content is available in 24 European languages.
Marketing content
Hertwill
Photos, videos, descriptions, UGC and product reviews for store and campaign use.
BigBuy
Images, descriptions, categories, brands and other structured feed data.
Returns
Hertwill
30-day returns on almost all products.
BigBuy
Does not accept returns of non-defective products; only defective-product claims are handled.
Warranty
Hertwill
2-year warranty on every product except cosmetics, edible items and candles.
BigBuy
Two-year warranty for catalogue items under its published policy; refurbished products have a 12-month warranty.
Last checked August 4, 2026. Pricing, product availability and policies can change. Hertwill information reflects our current pricing, shipping, returns and warranty policies. See sources and methodology.
Independent customer feedback
What users say about both platforms
Themes from Shopify App Store and Trustpilot feedback checked August 4, 2026.
Hertwill
What users praise
- Product quality and a distinctive brand selection
- Simple store connection, product import and syncing
- Helpful and responsive support in many reviews
Concerns users raise
- Shipping costs described as high for some products or markets
- Occasional wrong-item or fulfilment issues attributed to individual brands
- Isolated complaints about slow support and tight margins
BigBuy
What users praise
- Professional and helpful individual support agents
- Clear explanations and successful issue resolution in some interactions
- Positive long-term experiences reported by some customers
Concerns users raise
- Items reported unavailable after purchase or after subscribing
- Order, refund and defective-product return delays
- Unexpected or duplicate charges and slow or closed support tickets
These themes summarise individual Shopify App Store and Trustpilot reports. They are not facts independently verified by Hertwill, and they may not represent every customer’s experience.
The Hertwill approach
Where Hertwill takes a different path
Both platforms fulfil products from Europe. BigBuy centres its service on one large European warehouse; Hertwill products ship from warehouses in the EU, UK and US.
01
Differentiated brands and richer content
BigBuy’s catalogue is much larger. Hertwill’s is smaller by design: hundreds of EU and US brands are vetted before they can sell. Product information is available in more than 20 languages, with photos, videos, descriptions, UGC and product reviews for storefronts and campaigns.
02
Lower cost and no setup fee
Hertwill’s free plan lets you sell up to 5 products with no credit card, while paid plans start at €19.99/month with no setup fee. BigBuy’s €89/month Ecommerce Pack costs almost three times as much as Hertwill’s €29.99 Plus plan before BigBuy’s €89 setup fee or any separately purchased connector.
03
Warehouses in Europe, the UK and the US
BigBuy’s central European warehouse is a strength for European fulfilment. Hertwill products also ship from warehouses across the EU, as well as the UK and US, with 3–8 business day delivery. Hertwill accepts 30-day returns on almost all products; BigBuy does not accept non-defective returns.
Which one should you choose?
Which platform fits your store?
Neither platform is the right choice for every store.
Choose Hertwill if
Lower cost, distinctive brands and ready-to-use content
- You want a free plan, paid plans from €19.99/month and no setup fee.
- You want hundreds of vetted EU and US brands rather than the largest possible catalogue.
- You want products shipping from EU, UK and US warehouses with 3–8 business day delivery.
- You need product information in 20+ languages plus photos, videos, UGC and product reviews.
- You want 30-day returns on almost all products and a two-year warranty with documented exceptions.
Choose BigBuy if
Catalogue size and marketplace selling come first
- You want access to hundreds of thousands of products, including mainstream consumer brands, through one wholesaler.
- You sell mainly on marketplaces such as Amazon or eBay and want centralised multichannel management.
- You need catalogue content translated into 24 European languages.
- You want a turnkey pre-built dropshipping store through BigBuy’s 360° store service.
- You sell on PrestaShop or Magento, which Hertwill does not currently integrate with.
Keep what already works
You can use Hertwill alongside BigBuy
You don’t have to replace BigBuy. Use BigBuy for catalogue breadth and marketplace selling. Use Hertwill to add differentiated EU and US brands that are not available through most dropshipping platforms.
1. Keep BigBuy for scale
Keep the BigBuy products and marketplace workflows that already work for your store.
2. Add Hertwill brands
Connect Hertwill and add up to 5 differentiated EU and US brand products without removing anything.
3. Compare real results
Measure product interest, margins, delivery and customer feedback before expanding your selection.
Free for up to 5 products · No credit card required
Questions before switching
BigBuy alternative FAQ
Transparency
Sources, methodology and disclosure
Last updated August 4, 2026. Pricing, ratings, availability and policies can change.
This comparison was created by Hertwill, a BigBuy competitor. Hertwill is not affiliated with, endorsed by or sponsored by BigBuy, Shopify or Trustpilot.
Sources and methodology
Hertwill facts are based on its current product, pricing and policy pages. BigBuy catalogue, fulfilment, integration, return and warranty facts come from its published pages. Pack prices were cross-checked against a current BigBuy partner listing because BigBuy’s public checkout requires an account. Ratings are point-in-time snapshots; Hertwill’s Trustpilot figure uses the 4.5/5 label shown by its TrustScore badge. Review themes summarise individual user reports.
Start dropshipping EU & US brands today
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