How Hertwill works?

Hertwill is a dropshipping app designed for merchants who want to sell high-quality products from European brands. We offer a wide range of items, all backed by a 2-year warranty and shipped from European warehouses.

The Hertwill app is available for Shopify and WooCommerce stores. Start for free with a 3-day trial, then enjoy your first month for just €1.

How to connect your store with Hertwill?

Please read the guides how to connect your store. If you have any questions, drop us a message to the live chat or send an email to hello@hertwill.com:

How to connect your Shopify store with Hertwill?

How to connect your WooCommerce store with Hertwill?

Frequently asked questions

What is Hertwill?

Hertwill provides premium dropshipping products from European brands, all with warranties and wholesale prices. Add great products to your store in minutes using our 4.9/5-rated Shopify or WooCommerce app.

What is dropshipping?

Dropshipping is an order fulfillment method where a store doesn’t keep the products it sells in stock. Instead, the seller purchases inventory as needed from a third party—usually a wholesaler or manufacturer—to fulfill orders. In short, the order will be shipped directly to the end customer after you make the sale. All the products we provide at Hertwill are available via dropshipping.

How Hertwill works?

Hertwill is a dropshipping app that helps you import high-quality European products to your online store and takes care of all order fulfillment. Here’s how it works:

• Create a Hertwill account.

• Integrate your store with Hertwill using our WooCommerce plugin or Shopify app. It’s quick, doesn’t require any coding skills, and our apps are rated 4.9/5.

• Choose the right plan for your business. Hertwill offers a free plan that allows you to add up to 10 products, and paid plans with higher product limits.

• Import products to your store with a few clicks and start selling.

• When an order is placed in your store, we’ll charge you for the product and handle the entire fulfillment process, delivering it directly to your customer.

What kind of products Hertwill offers?

We offer thousands of dropshipping products from more than 100 European brands, and new products are added to our catalog daily.

Our focus is on local brands whose products are of excellent quality, many of which have won awards. Most of the products we offer are also made right here in Europe. Our general principle is to offer high-quality products from real brands, which makes it easier for online stores to sell compared to AliExpress products.

The main categories we focus on now are shoes, bags, children’s items and cosmetics. Our special attention is on sustainable goods – for example, we work with a jewelry brand that is upcycling materials left over from aircraft manufacturing.

Is Hertwill free to use?

We offer a free plan that allows you to add up to 10 products to your store, no credit card required. Paid plans are available if you want to add more products and access premium features. The first month of any paid plan is just 1€, and you can cancel anytime.

Is there a free trial for Hertwill?

Hertwill offers a free 3-day trial with every plan.

Which platforms is Hertwill available on?

Hertwill is currently available for Shopify and WooCommerce stores.

For which regions is Hertwill available?

Hertwill is currently available for online stores selling to the European Union, United Kingdom, and United States. We’re expanding to Norway and Switzerland soon, with additional regions planned for 2025 and 2026. Check our shipping page for more information.

What are the estimated earnings with Hertwill?

Earnings depend on your skills, experience, how quickly you do things, your niche, and target market. Results vary widely between merchants—some make over €50,000 a month, while others make nothing. The general rule: dropshipping isn’t a free meal; the harder you work, the higher your chances of success.

How much are the top stores making partnering with Hertwill?

Top stores are making over €300K annually.

How do I make money selling products provided by Hertwill?

All products are listed at wholesale price in the Hertwill product catalog, and you make money by adding the margin and selling them in your online store. Some products come with the recommended retail price, and some don’t. With the latter, you can decide the retail price yourself.

Where can I find reviews about Hertwill?

Hertwill is a highly-rated dropshipping app, with a 4.9/5 rating for both Shopify and WooCommerce. You can read user reviews on the Shopify App Store, the WordPress Plugin Directory, and in the reviews section on the Hertwill homepage.

Can I sell Hertwill products if I’m already selling products from other suppliers?

Yes, of course.

What should I know about brand verifications?

Some brands we offer are available for everyone to import and sell right away (link), while others are premium brands that require approval before you can start selling their products. The approval process typically takes 0-3 days.

Brands usually want to review your store to ensure it aligns with their image and values. To increase your chances of success, it’s best to apply for brand approval when your store is live and ready.

To improve your chances of brand approval, follow these guidelines:

• Ensure Your Store is Publicly Accessible: Your store should be live and open to the public, without password restrictions.

• Opt for a Custom Domain: A custom domain boosts your store’s credibility.

• Present a Professional Image: Your store should clearly showcase what it offers and its value. Avoid placeholder content like ‘Lorem Ipsum’ and generic names like ‘Joosep’s Store.’

• Include ‘About Us’ and ‘Contact’ Pages: Brands want to know who’s behind the store and how to contact you.

• Be Selective with Product Choices: Having too many AliExpress products might turn some brands away.

• Don’t Use Brand Photos Before Approval: Wait until you’ve received approval to display a brand’s products.

• If you’re selling products through Hertwill, please don’t contact brands directly, as we have specific arrangements with each of them.

What should you do if you have a problem with an order?

Contact Hertwill at hello@hertwill.com and include your order number along with a description of the problem.

Having trouble with WooCommerce integration? What are the common issues?

• When generating API keys for Hertwill (WooCommerce -> Settings -> Advanced -> REST API -> Add Key), ensure that permissions are set to Read/Write.

• Make sure the account you use to generate API keys for Hertwill in your WooCommerce store backend has shop-owner or admin-level rights.

• Enable permalink rewrites in your WordPress settings by navigating to Settings –> Permalinks.

If you are still having trouble integrating your store, contact us via chat or email us at hello@hertwill.com.

I tried bulk import but not all products made it to my store. What should I do?

If you are importing a large number of products at the same time from Hertwill, the sync process can take a while—sometimes even several hours. This is true for both WooCommerce and Shopify. For Shopify stores, especially on lower-tier plans, there are limits on how quickly products can be imported, which can slow down the process.

It seems that products didn't sync correctly to my store. what should i do?

Although this happens rarely, here’s what you can do if you encounter a sync issue:

1. Delete the products with errors from your store.
2. Remove these products from the My Products list in Hertwill.
3. Add the products to your Import List again and try syncing them.

This should fix the issue. If the problem persists, don’t hesitate to contact us for further assistance.

How do I pay for my orders?

We have an automated billing system. This means that each time an order is processed for fulfillment, we will charge your bank card and issue an invoice for that order. Payments are processed via Stripe.

To pay for your orders, follow these steps:

1. Navigate to Hertwill Billing Page.
2. Enter your bank card details and billing information.
3. If you have a VAT number, make sure to enter it as well.

Are the prices with VAT?

No, the prices listed in our catalog do not include VAT. If your business is in the EU and has a valid EU VAT number, VAT will not be added to your purchase. Otherwise, a 22% VAT will be applied, including to Estonian businesses with a valid VAT number.

Can I sell Hertwill products on Etsy, eBay, or other marketplaces?

No, we don’t support selling our products on Etsy, eBay, or similar marketplaces.

To which regions and countries does Hertwill ship?

Hertwill currently ships to the European Union, United Kingdom, and United States. We’re also expanding to Norway and Switzerland soon, with additional regions planned for 2025 and 2026. For more details, check our shipping page.

What are the shipping costs?

You can find the shipping costs here.