Free Plan
Add up to 10 products to your store, and yes, it’s free.
The Free plan is perfect if you’re just testing Hertwill or building a one-product store, like a Norwegian M77 boots store. It’s ideal for beginners who want to explore. You can start with the Free plan, and when you hit the 10-product limit, you can upgrade to a paid plan. It’s worth noting that none of the top 50 stores partnering with Hertwill are on the Free plan. Also, the Free plan doesn’t include the ultimate ecommerce checklist for building a successful online store, which is included with our paid plans
- Add up to 10 products
- Exclusive European brands
- Automated fulfillment
- 10 orders per month
- Returns, refunds, and warranty
Who is it for? Those simply exploring Hertwill or building a single-product store.
Standard Plan – Just 1€ for the First Month
Add up to 50 products for 1€ in the first month (€9.99 per month after that), or €83.88 per year if paid annually.
The Standard plan offers more flexibility than the Free plan, allowing you to add up to 50 products to your store. It’s designed for small online stores that focus on niche markets or just a few brands. This plan is ideal for those who prioritize quality over quantity, focusing on perfecting a few great products rather than adding many. If you’re building a store like this, the Standard plan is perfect for you. Some niches we’ve seen succeed with the Standard plan include candles, specific types of jewelry (e.g., necklaces), hiking boots, wallets, and cardholders.
- Add up to 50 products
- Exclusive European brands
- Automated fulfillment
- Unlimited orders per month
- Order tracking
- Returns, refunds, and warranty
- Free e-commerce checklist
Who is it for? Very small niche stores or stores focused on a single or few brands.
Professional Plan – Just 1€ for the First Month
Add up to 250 products for 1€ in the first month (€19.99 per month after that), or €155.88 per year if paid annually.
The Professional plan is our most popular option. Many of our most successful stores use this plan because it allows for a wide selection of products within a larger niche (e.g., shoes, jewelry, bags). Our own test store, Saapavabrik (a shoe store), generated €305,000 in sales in 2023 with fewer than 250 products. This shows that you can build a successful business with this plan, as long as you’re not aiming for a ‘sell-everything’ store (which we don’t recommend anyway) or a broader niche that requires a wider selection.
- Add up to 250 products
- Exclusive European brands
- Automated fulfillment
- Unlimited orders per month
- Order tracking
- Returns, refunds, and warranty
- Free e-commerce checklist
Who is it for? Medium-sized online stores built around a larger niche.
Unlimited Plan – Just 1€ for the First Month
Unlimited products for 1€ in the first month (€39.99 per month after that), or €299.88 per year if paid annually.
This is our premium plan for experienced merchants who want access to all the available features. The Unlimited plan offers priority customer support, meaning your support tickets are handled first. You’ll also receive a store audit from us, providing feedback on potential improvements. But the real advantage is unlimited product listings—no matter what type of store you’re building, whether it’s a design store, sustainable store, gift shop, or anything else, you can add as many products as you like. Most of our top-performing stores use the Unlimited plan
- Add unlimited products
- Priority customer support
- Exclusive European brands
- Automated fulfillment
- Unlimited orders per month
- Order tracking
- Returns, refunds, and warranty
- Free e-commerce checklist
- Priority customer support
Who is it for? For anyone who wants a great selection in their store. Best suited for larger niches like design, clothing, gift, etc. stores
Remember: You can change or cancel your plan at any time. If you have any questions or still can’t decide, reach out to us at hello@hertwill.com.
